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All
  • All
  • Awards
  • Customer Journey
  • Marketing Automation
  • Strategy

How to Convert Data into Actionable Results

Best-in-class marketers are 56% more likely to use data and analytics platforms. Why? Because the best marketers know that data, when used well, is the ...
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Best Practices for Effective Email Drip Campaigns

Email marketers already know the secret. Generic list-wide blasts are still a great way to get general messaging across. But if you want to see ...
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What Is Influencer Marketing (and Why Does It Matter)?

Social media has also spawned all kinds of new marketing tools. Among them are influencers, people who’ve turned their knowledge of a topic, as well ...
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Why CRM Automation Is Critical to Growing Sales Revenue

Businesses that use CRM automation have a distinct advantage over their competition.
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What Is Growth Marketing?

Keeping up with marketing jargon can feel like a full-time job as tools and techniques get re-nicknamed seemingly all the time. As a case in ...
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How Omnichannel Marketing Automation is Changing the Industry

An omnichannel marketing automation strategy is a major part of the future of online business. Omnichannel marketing ensures that all of your digital and in-store ...
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Why Improving Your Local SEO Matters

It’s no secret that SEO is important to ensure your business gains traction with customers via organic traffic. What is less well understood is that ...
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Guide to Competitor Analysis in 2021

The best way to build a marketing strategy that stands out from the competition is to understand what your competitors are doing. Conducting a competitor ...
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Chatbots Improve User Experience on Your Website

As artificial intelligence (AI) becomes more accessible for small businesses, many are turning to chatbots to improve user experience and automate communication with prospects. Google ...
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Understanding Cross-Channel Marketing Strategy

While most strong marketing strategies should include more than one channel, there’s a key differentiator that sets cross-channel marketing apart — the interaction between channels. ...
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Top 5 Customer Retention Marketing Strategies

One of the most important aspects of running a business is your level of customer retention. Making a one-time sale simply isn’t enough; you must ...
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Why You Need a Marketing Automation Agency and How to Choose One

With the constantly evolving language of digital marketing, business owners and marketing teams must be able to adapt quickly. But the danger of speed is ...
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Marketing Automation |

Would you rather shout at a demographic or talk to each customer? We are a Platinum Certified marketing automation re-seller of Constant Contact Lead Gen & CRM, formally known as SharpSpring. Learn how our marketing automation platform can help personalize your customer’s journey.